In a digital landscape increasingly dominated by algorithms, content creators are finding new ways to connect directly with their audiences by bypassing algorithm-driven platforms.

BrandCycle’s General Manager, Erin Gagnon, recently shared her thoughts on this shift with Dr. Tim Sandle, and Editor-at-Large for Digital Journal.
This move is empowering creators to build stronger, more authentic relationships, and take control of their online presence. Newsletters and direct community engagement are reshaping the future of content creation and audience interaction.

Dive into Erin’s full thoughts in Digital Journal.